The limitations of social discovery
I am really tired of social discovery as a way to find new interesting content. Let’s just be honest about it, most content on Facebook, Twitter and Google + is just recycled, ret-weeded and over-shared mainstream-like content with very little quality. The open Web is turning into a trash dump of recycled content consisting of executive, startup, VC, celebrity and Weblebrity gossip. It’s enough to read it once. I don’t need the same piece of shiitake in my face 15 times a day to get it. What we need is something new that can help us discover high quality content that is actually interesting. Is that so hard to come up with or is the social web turning us into mainstream conditioned “like” & re-tweet monkeys? Anyone?
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- Net Jacobsson is a former Facebook Executive, Advisor and Entrepreneur with many strings on his harp. Founder of Opportunistic Ventures & PlayHopper, Advisor to: CrowdStar, OpenFeint, PadWorx, PixOwl & and Board member of P1
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