Here is a fresh little video introduction to the exclusive Chinese network P1.

 

China is slated to become the world’s largest market for luxury goods by 2020 according to investment research group CLSA Asia-Pacific Markets. By 2020, the worldwide luxury market will be worth EUR 385 billion. This means that China will be represent almost 20% of the global total. Now wonder why designers all over the world are flocking to China. Affluent Chinese consumers have a great appetite for designer handbags, watches, clothing and cars.Louis Vuitton Malletier’s biggest customers were already Chinese buyers, while Greater China represented 18 percent of sales for Gucci, 14 percent for Bulgari and 11 percent for Hermes, according to CLSA. What I find really interesting is that unlike any other luxury market is that the biggest luxury consumers in China are men.

 

P1, the Chinese private social network catering to the affluent young Chinese have just posted their first video report: Cosmetics.

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