Piper Jaffray held their third Annual China Internet & Technology Conference in Beijing last week. From the discussions & presentations held at the conference, the following key take aways emerged:

1. The economy is less of a risk, compared with last year
2. Leaders are emerging within the sector
3. Companies are more realistic about market opportunity and margin leverage
4. Regulation is helping moderate growth rate, preventing potential bubbles
5. New areas are emerging in blogs, social networking, etc.
6. Adoption of advertising and online medium by small businesses is increasing
7. Local companies enjoy home-grown advantage

Focus Media and Ctrip are emerging as leaders, Baidu and TOM Group as well. Baidu is dominating search and Google will have a difficult and uphill struggle in challenging Baidus domination. Online advertising is expecting to grow 35-40% during 2006 (an amazing oppertunity here). What I find particulariy interesting is the new areas that are emerging in blogs and social networking. According to Piper Jaffray, blogging is the big new trend catching on very rapidly. They also believe that it will continue to grow, and the existing players such as Bokee, Blog CN, Sina and surprise: MSN Spaces are likely to be market leaders. Other rapidly growing companies are: online match making, phone agencies and travel search engines.

Against this background I must say that Maxthon is very well positioned in China, we are already driving a huge percentage of Baidu’s search traffic, we are the second biggest browser in China and our user growth in China (as well as outside of) are just exploading.

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It seems like Scoble have nothing better to do over at Microsoft today than inventing a new word (brrreeeport), then tag it and see what happens. BTW, the brrreeeport sounds extremely familiar to a certain bodily sound that Adam Curry happens to let loose in the Daily Source Code on a regular basis like a 30 second spot…sponsored by (oh you know by whoom..). The worst thing is that even I find myself writing a post on it..Is this the sad true state of the blogosphere today, or is it just what makes people tick’?

Looking at the more serious side of it (if there is any..) when I was running a blog campaign for Samsung Mobile’s Anyfilms.net some time ago, I noticed that Google Blog Search by far out numbered Technorati and the others in tracking the posts. Technorati turned out to be really disappointing as a reliable tracking tool (which was a pity since I really like their service). The big surprise however, was MSN Search tracking far more blogs with the tag “anyfilms” than the others (after Google of course).

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